Article Marketing: 5 Simple Steps for Choosing a Clickbank Affiliate Product

By: Shawn Horwood

Affiliate Marketing: 5 Foolproof Steps For Selecting a Clickbank Product
Searching the Clickbank marketplace for products can be quite overwhelming
at first. There are a lot of categories to search through
with a lot of subcategories, each with a lot of products to choose
from that you could promote. Choosing a Clickbank product isn't really
all that difficul though, as long as you know exactly what to look for
when trying to decide which products you should promote. Just follow
these 6 foolproof steps for selecting a great clickbank product.
1. Determine Your Desired Niche
The first thing you need to do is determine in which niche you are going to
find the products you want to promote. The niche should be something that
you have an interest or a knowledge in, like maybe a hobby or something like
that, so that you can better promote whatever products you decide to sell.
Once you have determined which niche you are going to promote in, go to the
Clickbank Marketplace and find the category where your niche is and look at
the list of products.
2. The Salespage
The first thing you need to look at is the salespage of the product
you are considering. First thing to look for is the layout of the
salesletter. Is there a solid, enticing headline that will draw people
in and make them want to read the rest of the salesletter? Also, it
should have a good body copy that is interesting and to the point. One
that will keep people wanting to read the whole salesletter. Also, it
should contain strong bullet points that catch the readers attention
and outline the benefits of the product. You should also make sure there
are testimonials. A lack of testimonials creates a lack of trust in the
product, so it probably won't convert as well as a product that includes
testimonials. The product should also have powerful bonuses that make
the decision appear to be a no brainer because of their incredible value.
The salesletter should also contain a compelling call to action that
encourages the reader to take action (and become a customer). Another
great thing would be a time sensitive offer, such as a discount for a
short period of time, or a limited number of bonuses. This is a great
bonus because it creates a sense of urgency so people are rushed to make
a decision before they lose the bonuses or the price goes up. This is
not a necessity, but it does create a higher conversion rate, so it is
dfinitely something you should look for. The last thing you should look
for, although this is also not necessary, is to see if the page has eye-
catching graphics. This just makes it look more professional, but it is
not necessary. If the product contains everything else, but not very good
graphics, it is still most likely a great product.
3. Quality of Product
If you are going to promote a product it is much easier to convince other
people that it is a great product if you personally believe it is a great
product. Now, this doesn't mean you should go and buy every product you
are considering promoting. Instead, all you have to do is contact the
merchant and request a copy of the product or a review copy so that you
can better promote their product. If you have a decent track record, most
product owners will be happy to hand you a free copy so that you can make
more sales. Once you have a copy, try out the product. Discover its good
points and its poor points. Determine the overall quality of the product.
If the product is a piece of junk, then obviously you don't want to promote
it. If it is a good quality item, then you can check off #2. Now, if the
product owner will not give you a copy and you don't want to purchase a copy,
then just read very carefully through the sales page to get a really good
idea about what the product includes and how good it is. Then Google reviews
for that product to see what other people have to say about it. If it looks
good, then go with it. If you find a lot of bad reviews though, you might
want to find a different product.
4. Commission Payouts
You need to check the commission percentage of the product and see if it is
worth promoting. You want to be sure that you are going to actually make a
profit from your efforts. Generally you do not want to promote a product that
pays below $20. Also, I generally tend to stay away from some of the bigger
items that pay a couple hundred dollars, because those generally have very
high competition, as many people think that they are obviously the most
profitable products to promote. The trick is to find something in between,
something that pays well, but not so much that there is a huge amount of
competition.
5. Gravity
The gravity shows how well the product is selling. The higher the gravity,
the better the product is selling. But beware: higher gravity means that there
are probably a lot of people promoting it, meaning you will have a lot of
competition, so it may be harder for you personally to get the sales. I tend
to try to find products that are above 50, but below 150. An exception would
be if a product has just been released, then the gravity might be very low, so
if it still meets all the other criteria, then it could still be ok to promote.
6. then it means affiliate are doing well selling this product, but
it also means there is probably a lot of competition. Generally you want a percent
referred of between 50. Below that means affiliates aren't doing well
with it, and above that means that affiliates are probably doing too well, and you
came too late.
Follow these simple steps, choose the 3-5 best products in Clickbank's marketplace
and you are well on your way to becoming a successful affiliate marketer.

Shawn Horwood

Niche Article Directory: http://www.thatsmyniche.com

Shawn Horwood's Blog: top5-workathome.com/blog/ Other Articles Written by Shawn: top5-workathome.com/blog/?cat=4 Product Reviews: top5-workathome.com/blog/?cat=3

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