Bilingual Answering Services

By: Randy Harmat

In recent years, after realizing the benefits of the services of contact centers, many companies are using answering services to increase sales and expand their businesses. It is important for the Call Service Providers to be well versed in the language of the customer to serve their needs. If the agents do not know their language such customers feel unimportant and their problems remain unresolved. The customer feels completely at a loss as he is not able to express his needs.

Business strategies should constantly change with the change in the needs of the customer. The rise of the Hispanic customers has forced companies and other organizations to take recourse to bilingual services, the language being English and Spanish. The call centers make sure that they employ bilingual agents well versed in English and Spanish. They also employ Multilingual agents who are well versed in French too so that even the French speaking customers are served well. Most agents now try to learn new language because apart from being armed with a new skill, bilingual call center agents are also paid more. However, learning a new language can be very challenging.

Change in the demography of Spanish speaking population in the US has given rise to Spanish inbound telemarketing services and Spanish outbound telemarketing services. The Hispanic direct marketing services can take care of your organization sales and communication in this particular community. These services include helpdesk services, trouble shooting services, internet sales and order entry services, customers, inquiry services etc.

The next trend in the market is outsourcing answering services to multilingual call center to cater to the needs of customers from non-English speaking markets such as Canada, Japan, Germany, France, Netherlands and Italy. Since the internet boom many non English speaking countries such as Czech Republic, Poland, Slovenia, have joined the IT revolution. This has led to the rise in demand for European call centers which operate in German, French, Spanish, Scandinavian and east European languages. . In the US too, with more people speaking different languages especially Spanish, there is a demand for bilingual and multilingual call centers to cater to this segment of the population.

Another bilingual service which is getting popular is Bilingual Transcription Services. So if you are looking for a transcription of your audio and video files into different languages then you know which service to avail of. These call centers have highly trained linguists with expertise in various languages conversions and transcriptions. The multilingual transcription services are available in more than six most widely speaking languages of the world.

So hurry up and use the above bilingual services to expand your customer base throughout the world.

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Randall J. Harmat joined Ansafone in 1990 to lead the company's technological transformation from a manual telephone answering service to a state-of -the-art call center utilizing the latest Computer Telephony Interface (CTI) platform for answering services. His company vision is to remain on the cutting edge of today's call center technology, and leverage that technology to best serve the needs of our customers and their clients.

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